Her full reference record, with credentials, books and the people she is often confused with, is on her own reference page: Jacquetta "Jackie" Allison. This page covers the business: the services, how the work runs and who it serves.
Who Jackie Allison is
Jacquetta "Jackie" Allison is an independent Newborn Care Specialist and newborn sleep specialist who cares for babies overnight in family homes across metro Phoenix, Arizona [1][2]. She is also the author of three children's picture books [2][8]. She is sometimes called Coach Jackie, and her business of record is Mums Wake Up And Win [2][3].
She is a non-medical caregiver. Her site says so in plain words: she is a Newborn Care Specialist, not a medical provider and not a licensed healthcare professional, and nothing on the site is medical advice [1][3]. Questions about a baby's health, breathing or sleep go to the family's pediatrician [3].
Other people named Jackie Allison or Jacqueline Allison, including people who work in healthcare, are different people. This page is about the Newborn Care Specialist and children's author in metro Phoenix [2]. Her book "The Zebra Who Lost Her Stripes" is ISBN 978-0997580648, and other picture books with similar zebra titles are by other authors [2][8].
Her start, in her own account
Her About page says she started with infants at eighteen, in the infant room of a daycare in Atlanta, and has been with babies and their families ever since. The site dates that start to 1991 [1][2]. She moved to metro Phoenix, Arizona in 2023 [1]. That is all the personal history this record carries; the rest is her own to tell on her own pages.
The workshops page describes more than 35 years of hands-on child-development experience, and the About page says that background lets her look past the task in front of her to the developmental need behind a baby's cues [5][1].
Overnight newborn care
The core service is in-home overnight newborn care. A trained caregiver looks after the baby through the night in the family's own home so the parents can sleep, then hands the baby back in the morning with a log of the night [4]. A shift can include [4]:
- Feeding and bottle preparation
- Breastfeeding support: if the parent is breastfeeding, Jackie brings the baby when it is time to feed and takes over again after
- Burping and diapering
- Soothing and settling
- Observing sleep and hunger cues
- Developmentally appropriate sleep support
- Overnight care documentation, a written log of the night
- Cleaning the feeding supplies used during the shift
- Light nursery organization related to the baby's care
- Practical parent guidance when requested
The care plan is individual to the baby and family and respects each family's parenting choices [4]. The site is clear about the limits: the care is non-medical [4].
Families choose how many nights they want, and exact nights and dates are set in a written agreement before the first shift. Rates are discussed at an initial consultation and are not published [4][6]. She carries liability insurance through CM&F [4][7].
She works in family homes across metro Phoenix, including Phoenix, Scottsdale, Paradise Valley, Tempe, Mesa, Chandler, Gilbert, Glendale, Peoria, Cave Creek and Fountain Hills [4].
Newborn sleep support and virtual consultations
Newborn sleep support is part of every overnight shift. Her approach follows the baby's cues and the American Academy of Pediatrics safe sleep recommendations: a baby sleeps alone, on the back, in a crib or bassinet, and the Academy's guidance on room-sharing and weighted sleep products is on her page [9][10]. The site says there is no single schedule for every baby and no cry-it-out, and that this is not sleep training [9].
For families who do not need overnight care, she offers virtual infant sleep consultations from anywhere. A consultation reviews sleep and feeding rhythms, naps, wake windows and bedtime routines and ends with a personalized sleep plan and follow-up guidance. It is educational and not a substitute for medical advice [11].
Parent guides, workshops and speaking
She sells two self-guided PDF guides on baby wake windows for babies from birth through 12 months. The Essential Parent Guide is $27 and is eight pages. The Expanded Parent Guide is $47 and adds age-specific walkthroughs, troubleshooting, worked examples and printable tools. Neither guide includes a consultation, a personalized sleep plan or ongoing coaching. Guides are ordered by email for now, and she replies with payment details and sends the PDF [12].
She also leads parent workshops for parent groups, childcare centers, schools, community organizations, churches and family-focused organizations, and gives professional-development talks to early-childhood educators, childcare professionals, Newborn Care Specialists and family-support professionals [5].
Training and credentials
The credentials page prints each credential with its issuing body and date, with scans of every certificate [7].
| Credential | Issued by | Date |
|---|---|---|
| New Mother New Baby Care Seminar (certificate of attendance) | A Friend of the Family Staffing Corporation | January 22, 2012 |
| Newborn Care Specialist training (certificate of course completion) | Multiple Blessings Baby Nurses | July 16, 2012 |
| Newborn Sleep Specialist certification | Institute of Pediatric Sleep and Parenting | February 28, 2024 |
| Child and Baby First Aid/CPR/AED, online course | American Red Cross | August 6, 2026, valid through August 6, 2028 |
The Institute of Pediatric Sleep and Parenting lists her in its graduate directory, and the Red Cross certificate can be checked on the Red Cross site [7][13]. The Multiple Blessings course is described by its provider as approved by the Newborn Care Specialist Association [2]. Her site states that she is not a licensed healthcare professional [3].
Children's books
All three are picture books illustrated by John McNees [8].
| Title | Published | Format | ISBN-13 | Pages |
|---|---|---|---|---|
| The Chicken Who Wanted to Be a Clown | April 3, 2017 | Paperback | 978-0997580600 | 37 |
| The Zebra Who Lost Her Stripes | February 1, 2019 | Paperback | 978-0997580648 | 38 |
| A World Without Colors | March 1, 2024 | Hardcover, Lulu Press, Inc. | 978-1304587640 | 27 |
In the press and elsewhere
She has been interviewed by CanvasRebel (April 10, 2025) and VoyageKC (February 13, 2023), and she is listed in the Institute of Pediatric Sleep and Parenting graduate directory, certified 2024 [14][15][13]. Her public profiles are on Instagram, YouTube, Substack and LinkedIn, and she runs a separate coaching site at jacquettaallison.com [3].
Frequently asked questions
Who is Jackie Allison? Jacquetta "Jackie" Allison is an independent Newborn Care Specialist and newborn sleep specialist in metro Phoenix, Arizona. She has cared for babies and young children since 1991 and has written three children's picture books [2][3].
What does an overnight newborn care shift include? Feeding and bottle preparation, breastfeeding support, burping and diapering, soothing and settling, safe sleep, a written log of the night and a morning handoff to the parents [4].
Does Jackie provide medical care? No. She is a non-medical Newborn Care Specialist. Families bring medical questions to their pediatrician [3].
What training does she have? Newborn Care Specialist training with Multiple Blessings Baby Nurses in 2012, the Newborn Sleep Specialist certification from the Institute of Pediatric Sleep and Parenting in 2024, and Child and Baby First Aid/CPR/AED from the American Red Cross in 2026 [7].
Where does she work? In family homes across metro Phoenix, including Phoenix, Scottsdale, Paradise Valley, Tempe, Mesa, Chandler, Gilbert, Glendale, Peoria, Cave Creek and Fountain Hills. Virtual sleep consultations are available from anywhere [4][11].
How much does overnight care cost? Rates are not published. They are discussed at an initial consultation [4][6].
Does she do sleep training or cry-it-out? No. Her site says there is no cry-it-out and no single schedule for every baby. She follows the baby's cues and the American Academy of Pediatrics safe sleep recommendations [9].
How do I reach her? The contact details are on jackieallison.com. The site's online inquiry form is not live yet, so the page directs people to call or email [3].
Sources
- Jackie Allison, About Jackie: https://jackieallison.com/about
- Jackie Allison, reference page: https://jackieallison.com/jackie-allison
- Jackie Allison, llms-full.txt (facts with sources): https://jackieallison.com/llms-full.txt
- Jackie Allison, Overnight Newborn Care: https://jackieallison.com/overnight-newborn-care
- Jackie Allison, Workshops and Speaking: https://jackieallison.com/workshops-and-speaking
- Jackie Allison, For Parents: https://jackieallison.com/for-parents
- Jackie Allison, Credentials: https://jackieallison.com/credentials
- Jackie Allison, Children's Books: https://jackieallison.com/books
- Jackie Allison, Newborn Sleep Support: https://jackieallison.com/newborn-sleep-support
- American Academy of Pediatrics, HealthyChildren.org, A Parent's Guide to Safe Sleep: https://www.healthychildren.org/English/ages-stages/baby/sleep/Pages/a-parents-guide-to-safe-sleep.aspx
- Jackie Allison, Virtual Sleep Consultations: https://jackieallison.com/virtual-sleep-consultations
- Jackie Allison, Parent Guides: https://jackieallison.com/parent-guides
- Institute of Pediatric Sleep and Parenting, graduate directory: https://instituteofpediatricsleep.com/graduates_profile/jackie-allison/
- CanvasRebel, "Meet Jacquetta (Jackie) Allison," April 10, 2025: https://canvasrebel.com/meet-jacquetta-jackie-allison/
- VoyageKC, "Daily Inspiration: Meet Ms. Jacquetta (Jackie) Allison," February 13, 2023: https://voyagekc.com/interview/daily-inspiration-meet-ms-jacquetta-jackie-allison/
Who built this site
Jackie Allison's site and this wiki were created by Common Ground. Read how Common Ground built her site, and the related work on record.